Get the Marketing Checklist

Give your side project a long-term plan for user acquisition and growth that won't cost you a lot of time or money.

Marketing Checklist

Get the Sales Checklist

Create a simple, repeatable sales plan to help you get your first customers without being "that guy".

Sales Checklist

Side Project Marketing & Sales Checklists

What is This?

The side project checklists are comprehensive, chronologically ordered lists of marketing and sales tactics you can try with your next side project. They are free, open source, and designed to be customized to your project's needs.

Why Checklists?

I've been building software side projects for years, but I've always been terrible at marketing and selling them. I come up with some ideas, forget those ideas, do some random stuff, then lose interest. The goal of this project is to fix that by making marketing and sales as simple as a checklist.

Not sure how to use these checklists? Click here to learn more.

Latest Blog Posts

  • Free Stock Images for Your Side Project

    It’s really hard to justify paying for stock images when your side project is just getting off the ground. While large companies may grow to require custom photography or very specific high quality photos from paid sites, you can probably make it a lot futher than you think with one of the free options for stock photos listed below.

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  • Logo Creation Tools

    I’m not a designer, and I’ve never been great at coming up with branding or logos. That said, side projects with distinct and creative logos always look more reputable than those without.

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  • Best Customer Relationship Management Software for Side Projects

    Customer Relationship Management (or CRM for short) software can help you manage customers, make more money, and keep up with leads, but it can also get expensive and cumbersome pretty quickly. While many side projects may not need a CRM tool (spreadheets often work when you have few customers), there are some good ones here that won’t set you back too much.

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  • Press Release Creation and Distribution Tools

    I’m a big fan of contacting bloggers and journalists directly, but it’s incredibly time consuming to do so. Sometimes, a low-cost or free press release is well worth it, so if you’re considering investing in one for your side project, look no further.

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  • Online Course Creation Tools

    If your product requires specialized knowledge or if you’re trying to position yourself as a thought leader, creating an online course could be a great marketing strategy. Online courses can even be businesses in their own right. Many people are more comfortable taking courses online so they don’t have to leave there home, but if you’re trying to create one, where do you start?

    Read on →

See All Blog Posts